3min chapter

How I Built This with Guy Raz cover image

Live Episode! RXBAR: Peter Rahal

How I Built This with Guy Raz

CHAPTER

Building a $600 Million Brand: The Story of RX Bar

The speaker shares their initial plan to raise money for their startup, RX Bar, and how they were advised to focus on selling a thousand bars instead. They also introduce the podcast and explain the unique aspects that helped RX Bar stand out in a crowded market.

00:00

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