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The Harrier Jet
Pepsi Where's My Jet is a new Netflix documentary. Jerry Selby tells the story of John Leonard, who tried to buy a Harrier fighter jet for 4 million dollars with Pepsi points. He says when he first presented the commercial idea to Pepsi, he had written 700 million Pepsi points to get the jet. The creative director on the Pepsi account later revealed something about his original proposal.