AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
14min chapter
Rethinking SEO in the age of AI | Eli Schwartz (SEO advisor, author)
Lenny's Podcast: Product | Growth | Career
Navigating AI in Content Creation and SEO
This chapter explores the complex relationship between AI, content creation, and search engine optimization. It emphasizes the importance of using AI to enhance rather than replace human-created content and critiques common misconceptions about link building and SEO strategies. The discussion also contrasts programmatic SEO with editorial SEO, stressing the significance of user intent and the necessity of using owned data sources for effective programmatic approaches.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode