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21min chapter
EYL #251 How to Master Events: Revenue Model, Maximizing Relationships, & Name Power with EYL & David Shands
Earn Your Leisure
Creating 'Invest Fest': From Inspiration to Naming
In this chapter, the speakers discuss their inspiration and thought process behind organizing an event. They share their struggle in coming up with a name for the event and how they eventually settled on the name 'Invest Fest'. They emphasize the importance of creating a name that stands out and evokes a certain image or expectation.
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