16min chapter

IOFA with Aaron Starkman
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Episode 3. Greg Hahn December 7, 2023

IOFA with Aaron Starkman

CHAPTER

Journey into Advertising and Creating Impactful Campaigns

The chapter delves into the speaker's journey from growing up in Cincinnati to entering the advertising industry, emphasizing the value of not compromising on creative opportunities early in one's career. It explores the challenges and triumphs faced at Fallon, including creating campaigns for Sports Illustrated and Citibank, with a focus on leveraging unconventional inspiration and impactful messaging to resonate with audiences.

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