Episode 8: Effective demos
Decoding Sales
00:00
The Best Salespeople Give a Great Demo
Every single demo is definitely customized. As much preparation as you can put in, I think active listening during the demo is really important. You always have to be reading what's happening and be comfortable going off script because that's where the best salespeople really shine. The point is to still continuously align on the high level by using the visual screen sharing as an aid.
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