The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

Under Pressure: How To Win as a B2B Marketing Leader in 2022 with Mutiny Founder Jaleh Rezaei

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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CMOs Aren't Thinking About Revenue, Right?

The more you think about revenue, like, the more you get to be part of these really strategic conversation. You beat yourself up so much trying to drive more volume in the top when you're like, actual, how do we just get them to spend a little bit more? The other thing i was going to say to you is, also, when you focus on revenue first, you can, you give you a free pass to go and do that super creative, random, wild thing that you want to do,. That's a really good point. I hear c m o talk a lot about, you know, i don't feel like i have the freedom to go spend on things that

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