The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 658: SaaStr CRO Confidential: Omni Founder Colin Zima on the Power of Leveraging Your Network for Sales and Recruiting

The Official SaaStr Podcast: SaaS | Founders | Investors

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The Importance of Networking in a Business

In 12 months, you have 50 people on the product. You have a little less than 10 that are paying for the product. They're paying you $25,000 in a weird way, an incentive to take advantage of the product because they're paying for it. The second thing that stands out and we may talk about this both on the employee side and on the customer acquisition side. I think 19 of the 20 people are former looker employees. And three out of three go to market people are ex-employees. Maybe in a more sophisticated way or more effective way than I have ever heard of.

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