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Nine Business Models and the Metrics Investors Want by Anu Hariharan

Startup School by Y Combinator

CHAPTER

Compounded Monthly Growth Rate for Consumer Businesses

Businesses should track their monthly growth rate in a compounded way. Volume of consumers matter, so it's important to use your attention not necessarily dollar attention. Arbinby probably makes 12% of that 200 dollars is what you'd as net revenue. So how are you going to know you're doing a good building a good business? Will you wait 12 months to check whether your customers are coming back? No.

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