The Vault -Building Relationships During Uncertain Times
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Building Strong Customer Relationships in Uncertain Times
The chapter delves into strategies for fostering relationships amidst uncertainty, emphasizing communication with executive sponsors and a wide array of users. It discusses empathy in client communications, handling cancellations and payment terms during crises, and prioritizing customers most likely to remain post-crisis. The speakers stress the importance of being flexible, transparent, and empathetic while maintaining customer loyalty and engagement.
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