Exploring the Pros and Cons of Video Communication

Wes Bush is the founder of Product Led Institute and author of the book Product Led Growth: How to Build a Product That Sells Itself'. Product-Led Growth (PLG) is a term coined by the VC firm Openview Venture Partners and is a growth model that relies on the product as the main vehicle to acquire, activate, and retain customers.

The Show Notes

• Product-Led Institute
• Product-Led Growth book
• The Jobs-to-be-Done Growth Strategy Matrix by Tony Ulwick
• Kyle Poyar of OpenView interview
• Blue Ocean Strategy book
• Wes on LinkedIn
• Wes on Twitter
• Omer on LinkedIn
• Omer on Twitter

Enjoyed this episode?

• Subscribe to the podcast
• Leave a rating and review
• Follow Omer on Twitter

Need help with your SaaS?

• Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.
• Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.
• Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.