I remember when we spoke a few months ago you were talking about how you want to do use the same questions as other companies so that you could potentially benchmark. Was that something you ended up doing? I would be curious though I don't know like five, 10, maybe like five years now or maybe three years from now as a college on growth and scales. If our questions will change and become more similar to let's say like what Google is doing or something like that.
Thansha Sadacharam, who leads Tech Learning and Insights at Peloton walks us through the journey of building the company’s developer experience survey. She shares what went into the survey’s design, rollout, and maintenance, as well as the different teams involved.
Discussion points:
- (1:19) Where the idea for running a developer survey originated
- (6:36) Advice for other leaders getting buy-in for these initiatives
- (11:27) The first steps in designing the survey
- (18:21) How the survey incorporated benchmarking
- (20:30) Measuring developer satisfaction
- (22:37) Refining the question items
- (25:50) How long the survey was
- (26:50) What was involved in trimming the questions
- (29:28) Writing survey questions
- (33:12) How much time was spent developing the survey
- (35:19) The communication plan for launching the survey
- (42:05) Driving participation rates
- (45:21) Sampling and how often surveys are being sent
- (49:21) How the information was presented
- (54:10) Feeling nervous about sending out surveys
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