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2min chapter
The economics of Super Bowl halftime shows
The Hustle Daily Show
The Increasing Cost of Super Bowl Advertising and Brand Investments
This chapter discusses the rising cost of advertising during the Super Bowl, with advertisers paying nearly $7 million for a 30-second ad. It explores the stress and pressure faced by advertisers and questions why brands continue to invest such a large amount of money despite the decline in cable TV viewership.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode