Game Changers with Molly Fletcher cover image

Neil Blumenthal on How to Build a Purpose-Driven Team

Game Changers with Molly Fletcher

00:00

Founding Warby Parker and the Launch Strategy

Neil recounts the Wharton origins, industry frustrations, deliberate research, pricing experiments, brand architecture, media outreach, and the year-and-a-half preparation that powered their successful launch.

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