
BONUS EPISODE: Data Analytics, Testing, and Program Evaluation (feat. Christina Coloroso)
How to Win a Campaign
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Bridging Research and Practice in Data Analytics
This chapter explores the Analyst Institute's vital role in connecting research with practical applications in data analytics, emphasizing innovation and effective data handling. It highlights the importance of continuous testing and evaluation in campaign strategies, providing insights into analytical methods that improve resource utilization and stakeholder engagement.
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