Is There a Difference Between Creative and Business?

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I think I've always wondered about this because there are some like really famous YouTubers, let's say, that have catapulted their way into call it classic celebrity or classic fame. And what I've noticed is those folks tend to be more the artist type of personality where they're seen as sort of creative genius in some way. Where would you put yourself on a scale of 100 where zero is fully creative and 100 is fully business?

Kevin Espiritu is the creator of Epic Gardening. Kevin has amassed over 3.6 million social media followers, 11 million podcast downloads, and 42 million blog visits. Additionally, Espiritu has authored two books, ‘Field Guide to Urban Gardening: How to Grow Plants, No Matter Where You Live” and “Grow Bag Gardening: The Revolutionary Way to Grow Bountiful Vegetables, Herbs, Fruits, and Flowers in Lightweight, Eco-friendly Fabric Pots.”

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Timestamps

(0:00) Intro

(3:43) Hanging Out With Carrie Underwood & Kehlani

(5:01) YouTube Celebrity vs. Traditional Celebrity

(8:31) Kevin’s Early Days In Business

(12:09) Lessons From Tucker Max & Book In A Box

(16:15) Communication Skills

(21:40) Moments That Led To Self-Awareness

(25:00) Free Will Vs. Fate

(27:52) Mind Virus (of Gardening)

(29:50) Why Do We Share?

(31:34) Gaining 2.3 Million Followers On TikTok