Ecommerce Playbook: Numbers, Struggles & Growth cover image

10 Topics With Taylor: Attribution, Shopify Audiences, & The Looming Ecomm Debt Crisis

Ecommerce Playbook: Numbers, Struggles & Growth

00:00

Is Facebook the Answer to Your Marketing Challenge?

I think what we're discovering is like there's nothing new under the sun Like all of these tactics whether it's attribution or new audiences have been being sold to us for marketers Four years now. I remember same sort of client pressure Ooh, we've got to get the pixel data from brand To be able to advertise to them and it's like do you not understand that facebook has the pixel data? You can get in front of the right people and it takes no work to do it broad audiences Let facebook figure it out like that's the answer.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app