
Jenny Danzi, Head of Pepsi Brand Marketing, Shares Her Path from Entry-Level to Leadership
Breaking and Entering Advertising Podcast
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Innovative Food Pairing Campaigns by a Leading Beverage Brand
This chapter explores Pepsi's innovative marketing initiative, 'Food Deserves Pepsi,' which emphasizes enhancing meal experiences with the right beverage. The speaker highlights creative strategies like surprise deliveries that aim to connect Pepsi with popular foods such as pizza and burgers.
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