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Jeff Sheldon — Creating Remarkable Products, Building Physical Products in Public, & Kickstarter Virality

Everything Is Marketing

CHAPTER

How to Make the Most of a Kickstarter Campaign?

The number one thing that i tell people when they're asking about cake starter is you need to have an audience to bring to cake starter. So if you have nothing, if you you have no email list, no following, no social media, it's gan be really hard to put that product on kickstarter. The more energy ad and time you can put into the video itself, i think, the better the kicksarter will do. And then taking that video and then pretending that somebody didn't watch the video and scrolling the page, amdbasically with photos, with texts, re playing, re story telling that whole campaign through texts and images.

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