How Do You Know Your Audience's Needs?

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Research shows that when we read a review of a restaurant or a book, i am taking away how did that person feel about that? Definitely. And is really fundamental, because that's how human beings connect. That's alotf times, the key indicator of our perception, attitude and behavior. So whenever i work on my gos and i feel really stressed out and i feel that other people are doing great a better than me, i want to avoid the information,. Those are the moment i realize, actually, i shouldn't be afraid. I should actually see those information, because that will give the bench mark i need to motivate myself to move forward. It might just not just be one

Why do we do what we do? What factors drive us? And how do things like competition with others help us achieve our goals?

These are the questions most interesting to Szu-chi Huang, an associate professor of marketing with a specific interest in motivation. “Competition definitely increases motivation,” says Huang. “It makes attaining the goal more valuable.”

In this episode of Think Fast, Talk Smart, Huang and host Matt Abrahams explore the intersection of human psychology, behavior, and goal attainment—and how communication connects them all.

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