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#68 - Patrick Campbell // Founder & CEO @ ProfitWell
alphalist.CTO Podcast - For CTOs and Technical Leaders
When Is It a Good Strategy to Legacy Pricing?
Many products have grandfathered pricing, right? Is that yeah, is that a good strategy? I think here's here's when it's a good strategy. And if you have a potential customer base of millions of potential customers, you can kind of get away with like grandfathering because ultimately there's enough logos out there at the new price to grow. Most companies don't have that and so even if they have these values of like, we don't want to be the company that raises prices on people, it's not necessarily the right thing to do.
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