Masterclass: B2B Sales with Jen Abel (Co-founder, JJELLYFISH) | Part 1 of 3 - Founder's role in the 0 - 1 | Early Stage Sales
The Startup Operator
Founders at the Helm: Navigating Product-Market Fit
This chapter highlights the vital involvement of early-stage founders in achieving product-market fit and the significance of validating assumptions before delegation. It addresses the common pitfalls of hiring sales leadership too soon and emphasizes the importance of understanding market needs through direct customer engagement. The discussion stresses adopting a problem-led approach to product development to enhance the likelihood of success in the early stages of a startup.
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