How to Get Your CEO to Post on LinkedIn
The Founder-Led Marketing Show
LinkedIn lead attribution and strategic narrative on disruptive tech companies
Exploring lead attribution from LinkedIn and Adam's success in direct messages, website demos, and ads, this chapter highlights the effectiveness of reaching a technical audience in mechanical engineering. It discusses personalizing LinkedIn posts, using founder profiles for market connection, and the significance of creating engaging content. Additionally, it delves into co-writing a strategic narrative and emphasizes the importance of having a unique point of view in the market, especially for disruptive tech companies.
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