
The Wandering Soul
The Experiment
00:00
Ad Men Searching for a Weakness
The military took note of this. Were there actually ad folks that that joined the arm services? Absolutely. They would go to people and say, boys, lucky, strike sholders will show you plenty of smooth flavor. But your lucky strike campaignh was really effective. Maybe you can tell us something about how to convince someone to turn in their weapon. And so all these ad men began to search for a weakness in their target audiencea the via kong and north enemy soldier.
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