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Thrillist: Adam Rich, Co-Founder

Hitting The Mark

00:00

The Importance of Branding

When did you feel like you know there was this big breakthrough moment where you felt like okay this is not a little startup newsletter idea now this is actually a brand we're turning into a brand. When when was that moment? Well, you know it's interesting because when you sent me the questions that you like to ask guests, and I started thinking about that idea of kind of when were we a brand. What I realized is that we pretty much from jump had to think of ourselves as a brand.

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