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11min chapter
Die Lego Story | Bausteine in der Klemme | 3
Kampf der Unternehmen
Die Geschlechterrollen in der Lego-Welt
In diesem Kapitel wird ein emotionaler Brief eines siebenjährigen Mädchens analysiert, das mehr Abenteuer für Lego-Mädchen einfordert. Die Diskussion über Geschlechterstereotypen und die Herausforderungen für Lego in einem sich verändernden Markt wird ausführlich beleuchtet.
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