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#159 – Storytelling, COVID-19, and Viral Startup Growth with Tomas Pueyo of Course Hero

Indie Hackers

CHAPTER

The Importance of Storytelling and Empowering Customers in Marketing

Learn how storytelling can empower customers according to the concepts discussed in Story Brand by Donald Miller. Understand the analytical approach to storytelling in marketing and how it focuses on problem, solution, audience, and goals.

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