MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

The CRM Moneyball Moment

MarTech Podcast ™ // Marketing + Technology = Business Growth

CHAPTER

Intro

This chapter delves into Unbound's acquisition of Insightly and its impact on customer relationship management. The conversation introduces the concept of a 'CRM money ball moment,' highlighting the pivotal role of technology and data in transforming customer relationships and marketing strategies.

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