15min chapter

Boring Businesses cover image

He Buys Media Businesses - Learn From His $60 Million Strategy - Craig Fuller

Boring Businesses

CHAPTER

The Value of Print in a Digital Age

This chapter examines the shifting landscape of media investment, contrasting the stability of print publications with the unpredictability of digital content. It highlights the enduring significance of magazines and books as tangible media, discussing their role in establishing personal brands and legacy. The speakers also explore modern publishing models and a unique development project catering to pilots, shedding light on the importance of intellectual property in niche markets.

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