16min chapter

Innovation and Leadership with Jess Larsen cover image

How He Sold Marketo to Adobe for $4.8 Billion?

Innovation and Leadership with Jess Larsen

CHAPTER

Embracing Failure for Innovation and Leadership

Exploring the concept of failure as a crucial element in fostering innovation and leadership by emphasizing the importance of experimentation, learning from setbacks, and continuously refining strategies. The chapter uses the analogy of snowboarding to illustrate the significance of taking risks and viewing failure as a necessary step towards progress. It also discusses the keys to success for CEOs and fund managers, stressing the need for a strong vision, strategic planning, understanding the market, and continuous learning.

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