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Peak Performance - I Don't Use the Word Peak Performance. It's About It.
I never use the word peak performance. It's I used to. And then I got into the arenas with the best in the world and I was like, this doesn't hold up. This is not about grinding through running through our team and people so we can peak. This is about building a culture and building an internal set of capabilities that are sustainable. You can apply this in any part of life from a family. What are you going to peak as a family? No, that's not what we're trying to do. We're trying to like build something that is beautiful and deep and rich and connected"