The Curse of Knowledge

Sales is designed to cause you mental tress, it's all about outcomes. Ike: Sales orgs reward incremental and completely dismiss the expedential. You don't get points for helping your colleague write an emal based on some competitive entail that doesn't show up on the quarter board or dashboard in the c r m. That way is customer centric - It's a tactical empathy in sales, not bulls**t like how you are doing? I hope you're well. Like real ampathy,. Let me tell you about my competitors without you asking why they aren't buying our product. Because when you do that automatically break the mould. And so when you see it for what it is