The market structure of the product that leads into very different sorts of businesses both would be put in the bucket of subscription businesses consumer subscription business. Both have a subscribe to someone that you're interested in and want to support phenomena patreon does it with that well which tier do you want to be and how much do youwant to support them. But underneath that is heavily architected around messaging and actually very geared towards creators on it creatively using messaging primitives to charge more and to have more conversations closer fan relationships.

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