5min chapter

The Espresso Hour cover image

Revealing our $100,000 production studio

The Espresso Hour

CHAPTER

Content Creation Strategies on Different Platforms

This chapter explores the approaches to content creation on social media platforms like Twitter, LinkedIn, YouTube, and Instagram. It discusses the use of scripting and careful consideration of titles, hooks, structure, and formats in successful YouTube videos, and the impact of scripted versus improvised content on engagement and virality.

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