SPECIAL SERIES: This 1 Tip Will Increase Your Open Rates | Bathroom Break #40 🚽
The Marketing Millennials
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Maximizing Engagement Through Strategic Email Tactics
This chapter emphasizes the significance of prioritizing meaningful engagement metrics over vanity metrics like email database size. It offers strategies for improving email open rates, including the use of time indicators in subject lines and preheaders, while also exploring behavioral insights on decluttering and personal collections.
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