
7investing Says Sayonara to Celsius
The 7investing Podcast
Analyzing the Risks of Celsius: Ownership and Dependency Issues
This chapter explores the significant challenges facing Celsius, including ownership concentration risks after the death of its main investor and the implications of Pepsi's reduced orders as its exclusive distributor. It raises concerns about insider selling trends and the brand's sustainability in the competitive energy drink market amidst shifting consumer preferences.
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