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Yet Another Infra Podcast - Episode 6 - Martin Casado (a16z) speaks on technical founders becoming "go-to-market savants", and market annealing, among other things
Yet Another Infra Podcast
How to Quote a Salesperson Early?
I don't think that sales relationship is different than any other hire. What I prefer to do is to just basically set the quota to their OTE. Meaning if you can sell as much as we paid, then at least we're getting somewhere. That's a great place to start. But when it comes to quota, I really think it should just be getting fields done. And so like, now you're 100% aligned what you're trying to do. You know what at least you have to be able to pay themselves. Otherwise you don't have any solve and see it all.
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