18min chapter

Search with Candour - SEO podcast cover image

How to use AI for SEO with Eric Hoover

Search with Candour - SEO podcast

CHAPTER

The Evolution of SEO Strategies

This chapter examines the shift from traditional SEO tactics to more adaptive content strategies that prioritize user experience and AI integration. It discusses the impact of advancements like Search GPT on search behavior and emphasizes the importance of topic clustering and zero-click SEO for enhancing visibility. Additionally, it reflects on generational changes in search terminology and attitudes towards technology, signaling a potential transformation in the digital landscape.

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