The Cultural Shift in Cannabis Marketing

No, I don't partake. There's a lot of people in the industry that don't. Is that a barrier to being able to oversee the marketing and kind of have knowing what the experience is? I think it could be. It doesn't stop me from knowing it doesn't stop men from marketing makeup to women. This is a business, believe me. And we're a bit different in that we are even deposit, we make money.