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8min chapter
Key Takeaways from Cannes Lions
The Colin and Samir Show
Exploring YouTube Content and Advertising at Cannes Lions
Speakers at Cannes Lions share insights on advertising on YouTube, the rise of AVOD, and the value of YouTube creators in front of industry professionals. The discussion includes strategies for partnering with Spotter to promote top creators for effective marketing and integrating YouTube creators in ads for a more authentic experience.
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Listen to the best highlights from the podcasts you love and dive into the full episode