Let's talk branding cover image

How to compete in a hyper competitive market with Jan Verlinden.

Let's talk branding

00:00

Intro

Jan Verlinden, founder of SODA brand, shares his journey of relaunching Ritchie, his childhood soft drink favorite, blending his family's brewing legacy and marketing expertise. Transitioning from big FMCG firms, Jan took the risk to pursue his passion for revitalizing the brand, free from corporate constraints.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app