Strategic Focus in a Competitive PR Landscape

Mike Maynard, CEO of the Napier Group on the benefits and challenges of employee ownership, the importance of focus in a competitive market and why to invest in employee growth. An engineer turned marketing man, he argues the need to continually upgrade ourselves and develop our teams, finding a sense of ownership, both in our company and our work. Results do matter, he says, but we need to think much more clearly about how best to measure them.  

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