Episode 155 – How a Consulting Firm Got to $5 million in 6 Years Without Making a Single Sales Call Using Content Marketing
Pro Serv Podcast by Collective 54
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Content-Driven Inbound Marketing and Revenue Growth
The chapter discusses the concept of content-driven inbound marketing and its focus on delivering value to the audience. It highlights examples of how this strategy has led to significant revenue growth without making outbound sales calls. The chapter also emphasizes the importance of understanding the audience, creating resonant content, and building an audience of their own.
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