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RV 59 - Hit Your Revenue Goals | The Closing Show Live

GTM Live

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Why the Sales and Marketing Team Just Don't Vibe

I'm just curious, what's your perspective on why typically the sales and marketing team just doesn't vibe? Yeah, and I don't think this is a sales versus marketing thing. So you look at the CEO or the CFO and they're going to have the same leaning towards sales over marketing given how historically businesses have been built. But it's pretty clear companies have an outdated mindset about how they drive revenue.

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