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7min chapter
Which cards will be couponized next? | Coffee Break Ep51 | 4-1-25
Frequent Miler on the Air
Exploring Couponization in Credit Cards
This chapter delves into the emerging trend of couponization in the credit card industry, highlighting key players like Marriott, Chase, and Amex. The speakers assess the potential benefits and complexities of integrating coupon offers into various credit cards, considering how this could affect customer attraction and card features.
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