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#315: Quoting Higher Fees with Confidence

High-Income Business Writing Podcast

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How to Ask a Home Run Question to Achieve Success

It's not just a question of like, this is how I'm going to talk about it. It will change what you build or write if you know that this is the specific needle that we're trying to move. Maybe for this to be a home run in the software world, something unrealistic could be like, we're competing with Facebook toe to toe with Facebook after six months. That's really easy compared to other things that depends on which needle they're trying to moving.

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