2min chapter

Business Movers cover image

Driving Chrysler Through Inflation | A Ford Man | 1

Business Movers

CHAPTER

It's a Good Life, the Podcast for Entrepreneurs

Robert McNamara resigned as president of the Ford Motor Company to join President Kennedy's new administration. Leia Coca was just 36 years old, but he now had responsibility for what was regarded as the company's crown jewel. As the 1960s wore on, a new economic threat emerged that would eventually consume not only the auto industry, but the entire American economy.

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