8min chapter

App Marketing by App Masters cover image

ASO and ASA Tricks on a Budget

App Marketing by App Masters

CHAPTER

Optimizing App Visibility and Downloads with Apple Search Ads

This chapter delves into the effective launch of an app using Apple Search Ads Basic, sharing insights on keyword optimization, budget considerations, and strategies for better app positioning. The speakers emphasize the importance of localization, keyword research, and leveraging social proof for enhanced app visibility and increased downloads.

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