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Sivan Ayla, Influencer and Founder of Lux Unfiltered and Tan Lines: Getting Started as a Content Creator, Maintaining Authenticity, Building a Personal Brand/Aesthetic, Balancing Work & Mom Life and More

The Dream Bigger Podcast

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The Importance of Diversifying Your Content

I think once you just find like your vibe, I think it's very easy to create the content in any category. The consistency of the aesthetic has allowed me to diversify because I can apply that organically towards everything I do. So if it feels forced or fake, don't do it. Sure, it looks great online and people will respond well to it but if it's not you, then it's not going to feel sustainable for you.

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