FT Weekend: Does Peloton trick us into working out?
FT News Briefing
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The Rise of Connected Fitness
This chapter explores the growing trend of connected fitness and its benefits for home workouts, emphasizing community engagement and real-time feedback. The hosts discuss the financial implications and motivational aspects of devices like Peloton and Hydro, comparing them to traditional gym memberships. They also delve into the psychological influences of instructor-led sessions and the evolving landscape of fitness technology, raising concerns about data privacy as major tech companies enter the space.
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